You may have heard a lot about indie bands selling their music to big corporations and then hearing that cool music on commercials. Some that come to mind quickly are Wilco selling to Volkswagen(much earlier this year), of Montreal to T-mobile, and that infamous Band of Horses Selling to Wal-Mart. I bring this up because I was watching T.V. last night when I heard a familiar song on Target's commercial. It was the Go! Team's, "We Just Won't Be Defeated." Of Montreal's Kevin Barnes recently wrote an essay that was posted over at stereogum, about the impossibility of NOT selling out. You could check it out, it's filled with expletives and comes of a little defensive, but makes some valid points. Amen.
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